University Logo and Icon
To help you learn more about the brand elements and correct usage of the identifiers, from today onwards, we will go through the key elements in the Guidelines one by one. Below are useful information about the University Logo and the University Icon.
University Logo
The University Logo is the principal identity that represents the university, so whenever the image of the university is presented to external parties, the logo should be used. The logo consists of two parts: the emblem and the university’s name in Chinese (澳門大學), Portuguese (Universidade de Macau) and English (University of Macau).
University Icon
The University Icon is mainly used for promotional purposes. It can be used on promotional items, souvenirs, and campus facilities. Please note that for official documents, the University Logo must be used. The bilingual versions are preferred while the English- or Chinese-only version may also be used to cater to specific design needs.
For details, please refer to the University of Macau Brand Guidelines, or download the Guidelines from UM website: https://www.um.edu.mo/about-um/university-identity/downloads.html
For enquiries, please contact Ms Joanna Cheong or Ms Connie Cheong of the Public Relations Section of the Communications Office at 8822 4336 / 8822 8090 or prs.event@um.edu.mo.
Best regards,
Communications Office
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